I named the 1 up network. 
it's true. 
I ran into Crispin Boyer, one of the main EGM review crew dudes and surely editor in chief at some time, on Tetris Worlds on the original Xbox Live.  He took a liking to my username: 1 Up.  (actually, it was x 1Up x, because you couldn't start an xbox live gamertag with a number)
He says, "Hmmm, 1 Up.  That's a good name."
Literally 2 weeks later, 1 Up is everywhere.  On clothes sold at Hot Topic, and part of EGM's 1 Up network, a Ziff Davis publishing venture.  
I have no proof.  I do have old screen shots of me playing halo pc as 1 up, but that's not really proof. 
I was a fan, so it was cool.
I had a part in that whole "1up" thing.
http://oi46.tinypic.com/xcm909.jpg
http://oi49.tinypic.com/9s437l.jpg
he said the review crew played Tetris Worlds online, so I thought I'd maybe run into him, Dan "Shoe" Hsu, or one of the other guys if I played more Tetris Worlds, and then I did. 
If you ever wore a tshirt with that green 1up mushroom, first off HAHAHAH, and second, you're welcome!