When Take 2 announced the first week sales for GTA4 they announced it as "the biggest ever for any interactive entertainment". Which i can't tell you how glad I was to read. Way too long has this whole field been referred to as "video games" which to me has always implied that it's intended for children. The industry has "grown up" and needs a new designation that more accurately fits. Fox doesn't show "cartoons" on Sunday nights, it shows "animated series". Renamed for the same reason. I hope to see more of that type of classification in the future, as I think it would put this industry more on an even level with movies and music, in regards to it's target market and the media's coverage. Any thoughts?