I got off on a tangent in another topic on Misc about how I have 'history' with this site, and to be honest I have no idea how well the site is doing traffic wise, but from looking at the message board I can only assume poorly compared to 2001-3 range. I believe the webmaster has done an exceptional job at allowing users to contribute towards reviews and daily manifestos. I just think there lacks an incentive. Back in the olden days, post count was important because you couldn't chose your own avatar, so you had an almost reward like system were you and other users could see with every post you were becoming a veteran. I'm not by any means saying to go back to that archaic system. I know for some users the 'reward' for having one of your reviews up is just the satisfaction unto its self. But let's be pragmatic about this, when the user review system began it saw an influx by contributors like "I can't remember his user name for the life of me, but it was something Links and he had a Zelda avatar" and others alike. I myself bought Bioshock before its street date just so I could get a heads up review on it. This is all great and everything, but Max Payne 3 has been out for awhile now and there's not a single user review. Generally there's a disinterest in building the community. Now I'm not saying this should be monetary by any means, but perhaps a token system would be the way to go. Now here me out. Say you get one token for every review you make that is voted by fellow users to be the best user review. And you as an admin or mod consider it to be well written and thought out. Now let's say that user gets ten tokens. That in turn gives him certain privileges. For instance, the ability to sticky any topic on the message board, but he has to spend those tokens to do so. I realize you switched your servers, so I don't know if this one would be possible. But the ability to access the archive of every topic going back to 2001.. Say a user gets fifty tokens, why not through him so GR swag. Hell, keychains and buttons can't be that expensive. That also brings me to marketing. Consider the cost of tshirts. Let's say everyone who got X amount of tokens would get a free tshirt. X person would most likely wear it with pride spreading a grass roots community to come to the forum and more importantly your website. Hell you could have small adverts at the bottom of every page, that has to bring in some revenue. Just my thoughts, feel free to ad yours.