It makes sense because, there is less emphasis on a communal religious authority and following a book, and more so on the fact of an individuals own commitments.
For example, a person misses church on sundays to care for the sick, go working at a job, or just because they choose to. The reasons are all different, but that individual still does pray from time to time, gives money to charities when they can, and celebrates all of the holidays with everyone else if they feel like it. They don't take it word for word, they don't go to church every day, they don't shut out people who have different religious views then them either. It an individual expression of a religious conviction.
In other words, religion is not about prayers, being saved, going to church, etc, it is about how an individual betters those around him by supporting them in any way they can, for good intentions, for noble intentions, or for no reason at all. Kind of like a fraternity at a college.